The initial reaction of the fans is super positive. Let's see what went right with this teaser trailer.
1. Film title
Very intelligently, the legacy brand "Ghayal" has be used and I think in today's era sequels makes sense. It is easier to set the expectations with the audiences. Loyalist of earlier version will jump on it as well.
Plus it is seen that a mega hit in yesterday years with a fresh story is an instant success. Like Rocky and Rambo in Hollywood.
2. Lead actor & looks
Lead actor is Sunny Deol. Who else can play Ghayal... I mean tell me one actor who can scare the hell out of baddies with just his stare/dialogues /voice modulations.
Who can make perform that sequence in #ghayal where is brother is thrown out of the truck "meri bhai ko maar ke phaink dala... Koi sun raha hai".
& the famous "bahut pachtaoge inspector agar mujhey zinda chod diya to".
Simply incredible....unmatched. There are action heros and then there is the desi HULK...Sunny Deol
This time with #GhayalOnceAgain, sunny seems to have worked very hard on his looks as well. He has grown back his hair (gone is the wig), he is lean (lost weight) and is looking fresh /active.
3. Direction
Sunny is heard to have approached many directors for this sequal. However he was neither happy with the story nor the nor the director's vision to create something awesome. Therefore, he has backed himself for writing an impactfull story and direction.
4. Glimpse from trailer and first poster
Poster is super impressive. His patented dhai kilo ka haath is enough as a 'protector'.
It is just right amount to dose to create curiosity.
So is with the trailer - a little glimpse of his punches and that's it. Rest is the build-up with other characters in the movie mainly college students...
BTW Sunny is playing a college teacher in the movie.
A noticeable change is the how Sunny is presented. First of all the canvas of the movie is looking large. Secondly, he is not shouting rather has convincing dialogues. Thirdly, the background score is just nostalgic. It grows on you. I am sure people will keep it as ring tones. It is as good as terminator background score. Good work on that.
Fourthly, the action is looking stylish. Not looking like old days bashing. It is controlled aggression.
5. Marketing
Well we all know how good Deols are in marketing ;-)
But not with this movie. Sunny got it right with perfect teaser poster just before Diwali and a teaser trailer release this Diwali.
He has also used Internet marketing effectively and the movie is seen trending on top slot in twitter.
Watch the trailer here - https://youtu.be/0UdxNxNArXU
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